The Rarest Car in the Fleet
The Mercedes-Maybach S680 by Virgil Abloh is the flagship of Premier Miami Rentals, and it is not a typical rental car. Mercedes-Maybach built only 150 units worldwide, a collaboration with the late Virgil Abloh, the designer who redefined what luxury looks like when it crosses into culture. Every one of those cars is a collectors piece. Ours is available to rent in Miami.
This is the car for arrivals that get photographed. Not the loud, V10 screaming kind of attention. The quiet kind: a two tone Maybach pulling up to the Setai, the Faena, or the Four Seasons Brickell, with the rear executive seats doing the talking. If your plan involves a red carpet, a wedding, a music video, or a client you need to close, this is the ceiling of the fleet.
Maybach S680 Rental Prices in Miami
The posted rates, straight from the fleet page:
- Daily rate: $2,499 per day
- Weekend rate: $2,499 per day
- Weekly rate: $2,499 per day
- Security deposit: $3,500 authorization hold, fully refundable
- Mileage: 100 miles per day included
- Seats: 4
- Luggage: 3 large suitcases
Then the automatic discounts do the work. Every vehicle in the fleet gets 10% off rentals of 7 or more days and 15% off rentals of 14 or more days, no promo code, no blackout dates. The terms are on the promo page. On the S680, the math looks like this:
- 7 days: $17,493 minus 10% is $15,743.70, or about $2,249 per day
- 14 days: $34,986 minus 15% is $29,738.10, or about $2,124 per day
That 14 day rate means two weeks of Maybach arrivals, driver or self drive, for less per day than many companies charge for a base Huracan. For the full pricing picture across every vehicle, see our Miami exotic car rental prices guide, and for how the discounts apply fleet wide, the weekly discount guide.
What You Get for the Money
The S680 by Virgil Abloh is a 2023 model:
- Engine: 6.0L V12 biturbo
- Horsepower: 621 hp
- 0 to 60 mph: 4.4 seconds
- Top speed: 130 mph
- Drivetrain: All wheel drive
- Transmission: Automatic
- Seats: 4, with rear executive seating
- Luggage: 3 large suitcases
The spec sheet undersells it. A 621 horsepower V12 that moves like a limousine, a cabin insulated like a recording studio, and rear seats designed for people who are driven, not driving. The Virgil Abloh edition adds the design language: sand tones, quilted nappa leather, and the kind of restraint that reads as expensive because it is.
Every rental includes pickup at our Miami location with the vehicle detailed, fueled, and inspected, 100 miles per day, and 24/7 roadside assistance.
Who Actually Rents the Maybach S680
Weddings and Formal Arrivals
The S680 is the ultimate car to be driven in. The rear executive seats swallow a wedding dress without wrinkling it, and the arrival at the Vizcaya Museum or the Biltmore does half the photography work on its own. It is the most requested chauffeur car we operate, and most couples who book it arrange a driver through us by special request. The wedding guide covers the full multi vehicle setups.
Music Videos and Productions
A Maybach is the default luxury signifier in music videos, and the Virgil Abloh edition is the rare version of it. If the shot list calls for a backseat scene or an arrival shot that reads instantly, this is the car. We handle production schedules regularly, with flexible pickup windows and delivery by special arrangement to set locations. See our photoshoot guide for production details and the experience page for past work.
Executives and Client Entertainment
Flying a client into MIA and picking them up in the S680 sets a tone that no conference room can. Rear executive seats mean the conversation starts at the terminal and continues at the hotel without a pause. Our airport pickup guide covers arrival logistics, and corporate accounts are handled through the contact page.
Anniversaries and Proposals
Two tone Maybach, chauffeur, South Beach at sunset. This is the anniversary or proposal setup that people remember for the rest of their lives. The couples guide has more anniversary itineraries.
S680 vs the Other Ultra Luxury Options
How the Maybach stacks up against the vehicles renters cross shop at this level:
- vs Rolls-Royce Cullinan ($1,495 per day): The Cullinan is the SUV statement, tall and commanding. The S680 is the sedan statement, longer and lower with a rear cabin built for being driven. If the passenger matters more than the view, the S680 wins. See the Cullinan guide.
- vs Mercedes-AMG G63 ($995 per day): The G63 is the loudest flex in Miami for the money. The S680 is the opposite flex: quiet, rare, and more expensive precisely because it does not shout. The G63 guide covers that side of the trade.
- vs Bentley Bentayga: The Bentayga splits the difference between the two: British presence with real cargo space. The S680 remains the pick when the rear seat experience is the point. Compare both on the fleet page.
- vs Mercedes-Maybach GLS 600 ($999 per day): The GLS 600 is first class travel in SUV form at less than half the daily rate. The S680 is the art piece. Choose the GLS 600 for practicality, the S680 for the occasion.
Being Driven vs Driving Yourself
Most S680 rentals are self drive, but this is the car where a chauffeur makes the most sense. The rear executive seats are the best seats in the house, and arriving at LIV or Komodo without worrying about parking is half the value of a Maybach in Miami. If you want a driver, mention it when you book and we will discuss options. The full picture, including how driver arrangements work, is in our chauffeur guide.
Requirements and Booking
The S680 runs on the standard checklist: a valid driver's license, proof of insurance, a major credit card in your own name, and age 25 or older. Verification typically takes under 30 minutes when your documents are ready. The complete list, including what international visitors need, is in our requirements guide.
Pickup is at our Miami location. Delivery to hotels, residences, and MIA is available by special arrangement across Miami Dade and Broward, which the hotel delivery guide explains.
- Reach out with your dates and the occasion. Call or text 438-533-9053 or message us on WhatsApp. Telling us the occasion is usually enough for us to confirm the S680 on the spot.
- Book early for peak season. December through April, and especially Art Basel and New Year's Eve, the flagship books first. The Art Basel guide covers the December crunch.
- Ask about chauffeur options. If the rear seats are the point of your rental, ask about a driver when you book.
- Confirm the day before. A quick text reconfirming your pickup time keeps arrival day clean.
Ready to Book the Maybach?
See the S680 by Virgil Abloh's page for current availability, compare it against the Cullinan, Bentayga, and GLS 600 on the fleet page, and check the promo page for the automatic multi day discounts. Then call or text 438-533-9053, message us on WhatsApp, or reach us on our contact page. Learn more about Premier Miami Rentals on our about page, and see the events and productions we have supported on our experience page.